Thinglinks at Helsinki Design Week

To increase the visibility of Finnish design on the Internet, Design Partners encourages people to blog about products at the ongoing Helsinki Design Week exhibition. In collaboration with Design Partners we chose ten young designers and thinglinked their products. We also created “object cards” for these products to give out at the exhibition. An object card contains a unique thinglink code and a web address that points to a specific product. The purpose of this experiment is to:
– create unique identity for unknown design objects on the Internet
– encourage people to discuss about new design ideas and new products on their blogs
– make it easier for bloggers to point at objects
– make it easier for people to learn about objects and their makers
– present objects and designers in relation to other objects and designers presented at the same exhibition.

Featured products at the Design Partners exhibition:

1. Blackbird chair
by Terhi Tuominen

2. Evil lamp
by Markus Viiperi

3. Hobbyhorse lamp
by Jaakko Veijola and Melaja Ltd.

4. 5MM lounge chair
by Mikael Mantila

5. mOrris table
by Kirsi Gullichsen

6. Ash slate
by Kirsi Kivivirta

7. Ikaros carpet
by Ten Twelve

8. Rytmi rocking chair
by Ari Kanerva

9. Blue Jeans & Flax lamps
by Irina P├ątt

10. Taika veal with paint and pearlescent glaze
by Pentagon Design & Tikkurila

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