Enabling Artists and Promoters to Share Content and Drive Sales Through Interactive Images
Thrillcall, a live event discovery service with exclusive daily offers, and ThingLink, the interactive image leader in music and entertainment, today launched the Thrillcall rich media tag that lets concert ticket buyers locate and purchase tickets through interactive images. When a user hovers on a picture of an artist or upcoming show, they can easily click through to purchase tickets or share with their friends, eliminating friction between brand experience and purchase.
“It’s now a lot easier to find out about shows, but getting people in the door is still a challenge,” said Matthew Tomaszewicz, Thrillcall co-founder. “We are trying to solve this by using our technology to create new ways for venues, artists and event promoters to get more people to the show and build a closer connection to music fans.”
Event promoters can now drive ticket sales by adding the Thrillcall rich media tag to images on Facebook and across the Web. This also extends the connection with fans by enabling anyone to share or embed the interactive images on Twitter, Facebook, Tumblr, via email and anywhere online.
ThingLink CMO Neil Vineberg added, “Images remain the most effective way for event promoters, record labels and music artists to attract audiences to events. By adding a Thrillcall tag inside images, ticket sales can now occur where audio, video players and social links already engage consumers in the artist experience.”
The Thrillcall/ThingLink tag features the latest three upcoming shows for any artist with a link back to that artist’s page on Thrillcall, where they can purchase tickets.