Author Archives: Ulla


Planning for next year? It’s time to explore the powerful possibilities of ThingLink Premium Education for your school and district.

Premium Verified Organizations not only gain access to unlimited users, but get powerful tools such as: multiple groups, published slideshows, tag customization, advanced metrics, an expanded icon set, ongoing professional development and so much more!

Book your premium upgrade before June and get 4 extra months

Now is the time to get your school or district ready to implement ThingLink in the Fall! Onboard your school before the end of May for a discounted price of just $500 and gain Premium Education access through the 2015-2016 academic year.

Upgrades made now will be extend through August 2016 so jump on board and contact us at

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Join us in an exciting ThingLink Classroom Creative Challenge to build interactive books about LIVING IN THE US. This is a great end of year project that’s loaded with learning and offers a high level of student engagement. Help us to put your state and school on the map! Check out  lesson plans, examples, and everything you need to get started on our blog!

We are also creating and curating resources across all grade levels and content areas:

– We’re creating interactive educational books
Famous Women in American History
Our Solar System

– We’re embracing professional development
Digital Differentiation

– We’re Teaching Reading and Writing through Standards
Can You Read an Image?

Contact us at to set up a demo or a webinar for your school or district, and book your upgrade for 2015-2016 before June 2015!

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New PRO Feature: Customizable Pop-ups!

One of our most requested features has been the ability to customize the fonts and colors of rich media tags – aka the pop-ups!

We are happy to announce that these features are now available to ThingLink PRO, Whitelabel, and VIP users.

More customization options will allow you to match the look and feel of your tags with the graphic style of your images and videos.  Using brand colors and font styles enhances the additional layer of information on your media.

  1. Change tag pop-up color
  2. Change font color and size
  3. Four font choices: Arial, Verdana, Tahoma & Times New Roman

Here are a couple of examples of what you can do:

Here is a how the feature appears in the editor.

We hope you enjoy the new features and as always, please keep us in the loop with any cool projects you’re working on!

If you are interesting in signing up to Pro, Whitelabel or Premium Education please sign up here.

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Introducing Instagram Profile Tag

Most of our users have awesome Instagram profiles, and in the past months we have seen impressive visuals created by ThingLink publishers combining infographics with individual Instagram images.

Adding to our family of 70+ rich media tags, we are now excited to announce our new Instagram profile tag that allows readers to view Instagram user profiles directly within images and videos. This gives publishers and brands the opportunity to tell engaging visual stories with a rich combination of media resources.

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In the past three months over 100 school districts in the US have contacted us and expressed interest in a school or district level account on ThingLink. We have collected lots of feedback from teachers, tech coaches, and ThingLink Educators across the country, and are now proud to announce verified accounts for educational organisations and a 9+ rating for our iOS app.

A verified organization on ThingLink serves three goals. First, verification is used to establish authenticity of an organization. Once this is done, organization gets an invitation code that it can use to invite its members to ThingLink. A verified organization will also get an access for managing teacher, student, and group accounts from one dashboard. Third, a verified organization account gives schools and districts  easy access to the variety of interactive media resources that teachers and students in different groups have created.

In the past 12 months ThingLink has become one of the the most popular free web tools for educators and the most popular mobile app for creating interactive images in school or on field trips with or without wireless access. There are a multitude of uses for ThingLink in education.  Teachers can create media rich visual resources packed with content to engage students in deep learning experiences. Students can create a ThingLink to present knowledge and ideas or to document learning. A shared “Steam” enables students and teachers to collaborate on images beyond the classroom walls. Interactive images can be embedded on websites or shared with the class and accessed by inquisitive students at any time.

Interested in becoming verified organization on ThingLink?
Email us at and we will get back to you shortly!

Already requested a district account?
Rachel from our Palo Alto team will contact you and help set up your verified organisation account and invitation code.

Want to book a ThingLink webinar for your school or school district?
Please contact Our community manager Susan has plenty of great examples to share!

For more information and press inquiries, please contact

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New ThingLink T-shirts are here!

ThingLink is attending SXSW EDU this year, and as part of getting ready for the show, we made new T-shirts featuring the rich layer of links you can embed on images and video. If you would like to get one for yourself, please come and meet us in Austin on March 10th, booth 125 (right next to Pearsons).

Company T-shirts can sometimes be pretty basic, but thanks to our awesome designer Tyler, these came out quite nice! The day after the T-shirts arrived, the whole team appeared at the office wearing matching outfits so I got a chance to do a quick photo shoot. Here are Rachel, Andrew, and Alexey modelling the new ThingLink shirts.

Special offer for March: all ThingLink Pro annual and WhiteLabel subscribers will get a white ThingLink T-shirt or a black tote bag. Just email us your user name, mailing address and size to

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SaaS executive Martin Frid-Nielsen joins ThingLink as COO

ThingLink is happy to announce that Martin Frid-Nielsen has joined ThingLink as its Chief Operating Officer.

Most recently Martin was the Founder and CEO of Soonr, a cloud service for file sharing and collaboration with over 175,000 paid customers. At Soonr, Martin invented early SaaS concepts relating to file access on mobile devices through the cloud, and also raised over $40M in venture funding since 2005. Prior to Soonr, Martin was VP of Products at Merant, PLC (sold to Serena for $350M in 2004), VP of Engineering at NetObjects, makers of the Fusion web-design product (IPO in 1999) and an early employee at Borland, where he worked on the flagship products Sidekick and Quattro Pro. In addition, Martin was named a Top 100 Executive by CRN magazine in 2014.

At ThingLink Martin takes over leading Thinglink’s North American and European operations focusing on developing paid services for ThingLink’s fast growing free user base.

“ThingLink has come to a point when it is time to take the company’s operations to a new level, and Martin has exactly the right kind of experience and skill set for this role. I have great expectations of working together”, says ThingLink’s founder and CEO Ulla Engeström, who got introduced to Martin, a fellow Nordic startup founder, through the Nordic Innovation House on Ramona St.

“I am thrilled to be joining Thinglink at this critical inflection point,” said Martin Frid-Nielsen. “With their innovative technology for tagging images and video, as well as a top-notch team driving considerable growth, ThingLink is primed to have a huge impact on the industry.”

About ThingLink
ThingLink ( empowers creative professionals to create more engaging media by adding an additional interactive layer to photos and videos. In the past 12 months ThingLink has grown to be the largest interactive image and video community with 1.5M registered content creators and a strong monthly user growth. ThingLink offers a free basic service, subscription-driven premium service tiers, and fee-based VIP services including access to the ThingLink creative community.

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Valentine Cards with notes, pictures, music, and video

When you spend a good couple of hours crafting Valentine cards with a six-year old, and see how they come up with well-thought and apparently accurate complimens for each of their classmates (“You are funny Adam”, “You are kind Tommy”, “You are the best in school Samuel”), you suddenly remember what great Valentines greetings are all about.   Instead of just sending a card with a picture of a heart, it’s about saying something meaningful about the other person in a way that brings a big smile to their face.

We at ThingLink are doing two things for this Valentine’s Day: First, we are updating our icons selector with a red heart,  and second, we are challenging you to use it and say good things about each other!


Here are ideas of what to add to your greeting:

1- Text: Add friendly notes why you think this person is awesome

2- Picture: Add pictures or fun things you have done together this year

3 – Music: Add a song you want to dedicate to this person

Example: Here is my Valentine’s note to our new customer support specialist Rachel who just joined our Palo Alto team on Monday. We think Rachel is so awesome and hope you will get to meet her soon too!


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Fast Company: ThingLink Featured In The Grammys’ Social Media Strategy

For a company that has been around for 57 years, finding new ways to grow in the social media is a continuous challenge.

“Every single year social media has changed and it’s up to us to set a new bar when it comes to social media and live events,” tells the Recording Academy CMO, Evan Greene for Fast Company. “We are at a point where text tweets aren’t enough to engage audiences anymore, there needs to be photos, GIFs, videos, and more.”

This week’s issue of Fast Company features The Grammys impressive social media strategy that creatively combines seven social media services: Shazam, Snapchat, Tumblr, ThingLink, Instagram, Facebook, and Twitter.

We at ThingLink are very excited to help The Grammys bring a richer experience to music fans worldwide by curated media posters including pictures and interviews of the nominees,  videos of past performances, and newsworthy facts.

Learn more about the 57th Grammy Awards by exploring the three interactive posters below: The Best Rap Performance, The Best Dance/Electronic Album, and The Best Country Album.

Interested in a media partnership with ThingLink? Drop us a line at

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Create Interactive Maps and Floor Plans in 5 minutes

A popular way to use ThingLink is enhancing maps and floor plans with text annotations, images, videos, and links to more detailed information.  Interactive elements can be used to highlight important details of a plan, which leads to a better overall understanding of the image. Here are three examples:


Floor plans are fascinating, but sometimes hard to decipher. Berliner Morgenpost used ThingLink to explain a layered illustration of The Whitehouse with simple text notes over the image. This is a great way for architects, engineers, and designers to bring attention to the details!

How to do this? First, upload an image of a floor plan on ThingLink. Second, click “edit” to open the image in ThingLink’s editor and click the image to add notes. When you are ready, save the image.


Event organizers often face the challenge of helping people navigate a large space. SLUSH 2014 conference used ThingLink for creating an interactive map of the venue, embedding six images of individual rooms within an overall map of the venue.

How to do this? First, uploaded all images of the space to ThingLink. Second, choose one main image (the floor plan), click edit, and add links to images (link format of the individual spaces. 


To provide your audience a comprehensive idea of a physical place, you may want to combine a set of media elements within an interactive video tour.

In this example, Doctors Without Borders created an interactive video tour of one of their Ebola treatment centers. The base video of the treatment center was enriched with Google maps, Youtube videos, images, text and links.

How to do this? Using ThingLink’s Pro Plus account, log in and choose to tag a video. Copy a link from a Youtube or Brightcove hosted video. In the editor, press play and click “add a tag” whenever you would like to embed content on the video. Copy paste links to your desired destination, and adjust colors and fonts from “customization”.

Sign up to ThingLink today or request a demo for your business from

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How ThingLink is Transforming Real Estate Listings: A New Take on the Traditional “Brochure” Using Image and Video Annotation

92% of home buyers start their search online by scanning hundreds of listing flyers that at some point start to feel all the same. By enriching property descriptions with interactive images and video you can make your pitch stand out and radically increase the time spent with your listings.

Here are 5 tips how ThingLink’s image and video annotation service can help communicate unique features of a property:

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