Category : Instructions

How to radically improve your CTR? Create a collage with Thinglink

For the past six months we have had the chance to observe publishers signing up to Thinglink and starting to use in-image tags in their photos.

The most exciting has been to witness how fast readers adapt to viewing and clicking in image tags. The fast adaption, we claim, shows in the level of CTRs (clickthrough rates), which is mind-blowing to any conversion-oriented marketer.

But even among the generally high CTRs, there are some images that simply excel. So, what makes people click in-image tags?

One answer seems to be: collages. Here are two examples of a very inspirational use of Thinglink that invite people to explore — and who do that successfully.

Etsy.de – A German version of Etsy’s blog. The image and tags have a click through rate of 21 %. Nice!

IStyle365 – A Chinese Fashion blog. The image and tags have a click through rate of 25 %. Even nicer!

We challenge you to get an even higher CTR score. Create your own free Thinglink account today at Thinglink.com.

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Highlighting Thinglink’s new features

Thinglink recently launched a new front page and we’re proud to highlight some of the features. The updasite makes it easier for brands, bloggers and publishers to get started with Thinglink and signing up is just one click away. We’ve listed some of what’s different in the image below. Feel free to browse around.





We are also testing out an Amazon affiliate model with image tags . Drop us a line at info@thinglink.com and we’ll tell you more on how you can try it out.


We would love to hear what you think, so please comment here or let us know on Twitter.

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How to enable Thinglink with TypePad

1. Sign up on Thinglink


2. Under your account information, click the blue link Add Thinglink to your entire site



3. The little code snippet is your personal tagging tool. Choose Copy to Clipboard


4. Sign in to your TypePad account. Choose Desing tab from the top navigation followed by Content from the left hand side navigation


5. Scroll down the modules list, choose Embed your own HTML and Add this module . You can name your module as you wish, then click OK and save.

10. Next time you browse your TypePad blog images, a Thinglink icon appears in the left hand corner of your pictures.


11. By choosing the edit, you can add image tags and links. Happy tagging!

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Enable Thinglink with Tumblr

Thanks to Justin Kadis, here are instructions to enable Thinglink with Tumblr:

1. Sign up for Thinglink
2. Login to your Tumblr account and click Customize
3. Click the Info tab and copy your code from this link to the Description box
4. From now on, once you stay logged into Thinglink at the same time as your browse your blog, the images will have a Thinglink Icon in the upper left corner. Click on Icon and an Edit button appears
5. The Thinglink tool tagging tool will appear. You can add your links and tags freely to all your images on the blog. Happy tagging! The statistics for your image views, hovers and click are in your statistics page

Justin extends the range of imaginable use for Thinglink by tagging his new puppy Ajax and writes: “[Thinglink] is a really cool product that enables individuals and companies to explain their photos in further detail, drive traffic to wherever they’d like and track statistics on clicks and other metrics.”

Thanks again for the Tumblr instructions, Justin, and please let us know when you discover new use cases for in-image tags!

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How to enable Thinglink with WordPress

Enabling Thinglink for WordPress is very easy with the Plugin. The plugin is made by ThingLink together with an external developer RJW and then developed further. Go to WordPress and use the plugin directly or  follow this path to enable Thinglink with the plugin:

1. Login to your WordPress account and choose plugins from the left hand side menu

 

2. Click on Add new and add Thinglink as a search phrase


 

3. Make sure that it is the newest version of the plugin and click on Install (Here it shows as Installed)


4. Activate plugin

5. Choose settings, add your Thinglink ID which you can find from here

Now you are all set. Once you browse your blog images, you will see the Thinglink icon in the left hand corner of your imges, click on that an you can edit your tags.

 

UPDATE: Does ThingLink work on WordPress.com?

Thinglink works with sites using WordPress.org. However, enabling Thinglink for blogs hosted on WordPress.com is unfortunately not currently possible.

This is due to the fact that WordPress.com does not allow plugins that contain Javascript code. At this point we do not have a solution for this. However, we are looking for ways to enable Thinglink on WordPress.com as well, and hope that this will be possible at some point!

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How to enable Thinglink with Blogger

1. Sign up for Thinglink

2. You will see Add Thinglink to your entire site in your right hand corner, choose that

3. Now you should see your personal Thinglink code. Click on Copy to Clipboard

4. Log in to your blogger account and choose the Design tab from the upper navigation

5. Choose Add a gadget and click on it

6. Scroll down the popup and choose “HTML/Java Script”

7. Name your script for example “Thinglink” and paste your personal Thinglink Java script into the window. Click save

8. From now on, once you stay logged into Thinglink at the same time as your browse your blog, the images will have a Thinglink Icon in the upper left corner. Click on Icon and an Edit button appears.

9. The Thinglink tool tagging tool will appear. You can add your links and tags freely to all your images on this blog. Happy tagging! The statistics for your image views, hovers and click are in your statistics page

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