Category : Thinglink users

Amazon associate beta testers wanted

Thinglink will beta release an Amazon associate feature today. This means that you’ll be able to link your image tags to Amazon products and generate revenue on sales completed through your links. It’s already working like a charm but we would like to know what our users think. Therefore we’re now looking for a few good beta testers.

Just drop a line to info@thinglink.com and we’ll tell you more about it.

What is the Amazon Associate Program? and how might I benefit from it by linking my images?

 

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Thinglink helps Seiska Engage Readers

Improving reader engagement and retention are among several key challenges facing online publishers. That’s why Seiska, Finland’s largest weekly magazine, is transforming their images with in-image links by Thinglink.

“Tell me and I forget, show me and I may remember, involve me and I’ll understand,“ sub-editor Lide Murto from Seiska magazine, quotes Benjamin Franklin when sharing her view on the importance and role of pictures in today’s media. Thinglink gives reader a possibility to involve deeper as they study the picture in detail.

Lide works for Seiska, Finland’s largest weekly magazine with a circulation of over 220 000.  The magazine’s online version Seiska.fi features celebrity and fashion photos.  The popular site receives around 200 000 unique visitors per week.

“At Seiska we pay special attention to the selection of pictures.  Too often in media we see examples where illustration is done carelessly, for example the caption and the illustration don’t work well together. There is an article telling of a miserable celebrity, but a picture of a smiling celebrity is featured.  In Seiska we think that every picture is full of details. The details tell much more of the person and situation in the picture than the distinguished look on the face”, says Lide.

Thinglink as an editorial tool

Web Editor Milla Leinonen works daily with online photos, writing interesting captions with all the juicy details about photos.  Thinglink adds a new and exciting dimension to her work.  Now she can Thinglink the people, places and things in images to past Seiska stories about them, their style and lives. Thinglink also provides publishers with real-time data on how readers interact with images, including metrics on views, hovers and mouse clicks.

Milla says the Thinglink tool is easy to use and it increases reader engagement and time spent at seiska.fi.

Images in mobile and tablet devices

Seiska’s editorial staff believe that images will play a more central role in the future. As reading online magazines on mobile and tablet devices becomes more common, images will become a key navigational surface for search.

Want to improve reader engagement at your blog like Seiska? Create a Thinglink account and implement your personal tagging tool today.

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Koto Living blog likes Thinglink

Koto Living is a Finnish lifestyle blog featuring tips on creating Christmas decorations and gifts, along with product recommendations, food recipes and more.

Host and editor Anu Harkki recently added Thinglink in-image tags to her photo inventory. Thinglink lets you tell the story of things inside your photos. You can link objects (people, places and things) to information channels (Facebook, Twitter, video, e-stores and more) and foster social connection around things.

“When Thinglink was enabled on my blog I became extremely happy,” said Anu. “Using Thinglinks, we’re improving the experience of readers by connecting Koto Living products directly to points-of-sale and fun information.”

In addition to blogging, Anu Harkki has hosted two seasons of a DIY & Crafts show, Ratula, on Sub TV Finland. See video with Anu sharing her Thinglink experience (in Finnish)

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