Category : Uncategorized

Skoletube partners with ThingLink to bring interactive images to Danish schools

Starting today, Danish teachers and students can now create interactive images for teaching and homework as Skoletube integrates the Finnish interactive image platform ThingLink to their set of educational tools.

We are thrilled that Thinglink is now integrated with Skoletube. Thinglink brings life and interactivity to images and this has a big potential in the classroom,” remarks Marcus Bennick from LærIT/Skoletube. “Digital workflow is a key factor today and with the Thinglink integration on Skoletube we really have a smooth setup which I know our Danish teachers and students will love.

The Danish government is at the forefront of transforming teachers and students into media savvy citizens by making it easy to appropriate new web technology without risking their privacy. Denmark has created a national educational single sign on solution called UniLogin that allows access to web services and applications with a student ID number and password.

Skoletube, an educational portal  that currently reaches 75% of Danish schools, uses UniLogon for allowing teachers and studets to create interactive images with ThingLink and share their creations back to Skoletube’s class channels.

“Whether you are interested in physics, engineering, design, biology, or political sciences, interactive images offer a whole new mobile-friendly way for learning and teaching. We are very excited about our collaboration with Skoletube and look forward to supporting our growing user community in education,”  says Ulla Engeström from ThingLink.

ThingLink was recently chosen by Forbes as one of the Top 5 Companies that made media consumption smarter in 2013, and has become one of the most a popular free web tools for education professionals in the US.


We hope students and teachers enjoy the new integration and look forward to seeing what they create and learn together using ThingLink and SkoleTube!

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Shiva Communication initie Škoda à ThingLink sur Facebook

ThingLink is proud to partner with French media agency Shiva Communication to launch an innovative marketing campaign for Škoda.

The French Market is really embracing the new technologies and both journalists and media agencies increasingly use interactive images to communicate and boost engagement.

Dans le cadre du lancement de la nouvelle Octavia Combi du constructeur tchèque Škoda, l’agence digitale Shiva Communication utilise la technologie d’images interactives ThingLink pour faire la promotion de ce nouveau véhicule sur la page Facebook de la marque.


Facebook Škoda France :


  • Qu’est-ce que ThingLink ?

ThingLink ( est la plateforme d’images interactives la plus populaire du marché. L’outil en ligne permet d’ajouter une couche de contenu supplémentaire aux photos et de générer des images interactives. Plus de 170 000 médias utilisent ThingLink, parmi lesquels des quotidiens d’informations, des magazines, des annonceurs ou encore des agences digitales.

ThingLink a récemment lancé son application mobile permettant de créer des images interactives on-the-go.


“ThingLink est l’outil idéal pour engager votre audience, une campagne bien pensée comme celle de Škoda apporte 100% de taux de clique et 19 secondes de temps sur image, un rêve pour toute marque.” Cyril Barrow, Responsable des Opérations, ThingLink.


  • ThingLink, un véritable outil interactif pour les fans de Škoda.

En utilisant la plateforme d’images interactives Thinglink,  Škoda donne l’occasion à ses fans de découvrir le véhicule à travers les astuces Simply Clever de la marque.


“Nous sommes constamment en recherche de nouvelles technologies qui permettent de développer l’engagement des fans de Škoda sur Facebook. ThingLink nous permet d’offrir aux fans une expérience différente et inédite sur Facebook et une mise en avant de contenu originale.” Timothée Le Vert, Directeur Conseil, Shiva Communication.

Shiva Communication : Qui sommes-nous ?

Créée en 2002, Shiva Communication ( accompagne au quotidien les entreprises, les marques, les institutions et les associations, dans la définition et la mise en œuvre de stratégies digitales innovantes et différenciantes.

Véritable « HOT SHOP » créatif, l’agence est reconnue par ses clients pour sa forte expertise dans les domaines des contenus de marques et de la création de sites et de campagnes innovantes.
Shiva Communication est structurée autour de 4 pôles : Conseil & Stratégie, Technique, Création & Contenus et réunit plus de 35 experts du digital.

Située à Clichy, Shiva Communication a créé une pépinière d’entreprises intervenant sur des métiers connexes, pour favoriser les échanges et le développement d’approches digitales innovantes.
« Nous attachons autant d’importance à la formulation de stratégies pertinentes, qu’à la gestion des petites tâches du quotidien. C’est pour cela que nos clients nous sont fidèles depuis plus de 6 ans en moyenne. Enthousiasme, créativité, humilité, sont les qualités que nous cultivons. » Nicolas Sirot, Président.


Nos métiers :

  • Création de campagnes d’image digitales
  • Brand content et production de contenus vidéo
  • Création de sites « web responsive »
  • Social marketing (réseaux sociaux et animation)
  • Opérations digitales associant média & hors média
  • Programme de conquête et d’acquisition multicanal
  • Intranet et outils de communication interne
  • E-marketing relationnel (fidélisation, CRM, e-mailing)

Principaux clients de l’agence :

Skoda France, Bouygues Télécom, AXA France, Toys “R” Us, Institut National des Métiers d’Art, Volkswagen France, Sephora, Sodexo, SoLocal Group, Carrefour Property, Lenôtre, L’Oréal.

Contacts :


Agence Shiva Communication

Tugba Kiyak – Responsable Communication

40 – 42 Boulevard Jean Jaurès – 92110 CLICHY

Tel : +33 (0)1 41 06 92 90| Mob : +33 (0)6 60 03 49 88 |



Cyril Barrow – COO



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Celebrating Earth Day – April 22

The first Earth Day on April 22, 1970, activated 20 million Americans from all walks of life and is widely credited with launching the modern environmental movement. More than 1 billion people now participate in Earth Day activities each year, making it the largest civic observance in the world.

ThingLink is happy to celebrate Earth Day in images.

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It is never too late to celebrate.

The Holiday special contest has ended…and we have a winner.

The winner is William, who has won a day with his mother swimming with dolphins.

Congratulations William, your  wish has come true!

Go and TOUCH William’s image, make comments and share it on your favorite social network.

Thank you to everyone who has been participating…have a great year using ThingLink.


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5 Ideas for ThingLink’d Journalism

A great article about ThingLink today in the press.

Check out Mediabistro’s 10,000 words’s post:



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ThingLink Launches…

Image Streams, Comments, Search and Mobile View.


ThingLink looks different today

This week we launched a site redesign and new features. This includes image streams, follows, notifications, comments, search, and we’ve improved the viewing experience on desktops, laptops and mobile devices.

We’re really excited about ThingLink’s new social and mobile dimensions, and hope you like them, too. The next few weeks are dedicated to improving the user experience. So contact us if there is something bugging you, or if there is something you think is particularly neat.

You now have an image stream that others can follow

You can now see all your tagged images at MY IMAGES. This is your personal image stream that other users can follow. Whenever and wherever you tag a new image (on your own website or ThingLink) it will also appear in the HOME view of your followers. You can also follow rich images of others, including your favorite friends, bands and brands such as NME, Paper Garden Records, Urban World, Wind-Up Records, Freunde von Freunden or our creative director Jonas Forth.

Search and discover rich images from others

Thanks to our amazingly creative users, there are tons of engaging images you can now search by keyword. Search, touch and discover a new world of interactive images…it’s super fun. And check out our Gallery of staff picks.

Comments and notifications

When you publish a ThingLink image, it’s great to get feedback. Viewers can now comment on your photos from desktop or mobile devices. You’ll get an email notification when comments are posted, and you can respond.

See new comments and notifications by clicking on your profile icon on the top right. That’s where you’ll also find SETTINGS (to change your profile image, password or set your nick name), LOGOUT, and HELP.

Mobile view

Many viewers browse ThingLink images on mobile devices, so we have improved the mobile experience on iOS and Android-powered mobile devices. Now, your mobile device is an interactive magazine.

As always, we look forward to your feedback and comments.

Touch and discover.



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ThingLink creates printable online interactive images with NFC tags

Today at Wired 2011 in London we announced the launch of ThingLink Labs; a dedicated environment from which to incubate and productize innovations in the field of image interaction. The launch project for ThingLink Labs is Rich Media Notes, a printable version of ThingLink images with Near Field Communications (NFC)-enabled Rich Media Tags that are readable by enabled smartphones and devices.

ThingLink will showcase Rich Media Notes for the first time at Wired 2011 in London on 13th & 14th October in collaboration with famous London-based designer Klaus Haapaniemi, whose installation at the event will showcase NFC-enabled interaction with images and physical objects. Delegates attending Wired 2011 will be given customised Rich Media Notes which, when read by an NFC enabled device, will link through to a purpose-built ThingLink profile image or their page on personal web profile service, “When images and everyday objects become access points to web content,  the consumption and distribution of online media will change from laptop to mobile devices,” commented Ulla Engeström, CEO of ThingLink. “With Rich Media Notes, we are creating demand for new kinds of enhanced, printable products such as posters, flyers and handouts that carry rich media web content, discoverable through NFC.”

Rich Media Notes will be make it possible to print ThingLink content-embedded images as posters, photos or physical goods – harnessing the best content the web has to offer and encouraging deeper engagement from consumers. A printed image can now contain a song, a video, a blogpost or a link to an online community. Until now NFC has been used primarily in the field of payments, but Rich Media Notes will enable users for the first time to create unique, creative opportunities in the fields of marketing, publishing, advertising, entertainment and education.

“ is about bringing together users’ online identities into one place as well as offering a single home for their social media outreach,” said Tony Conrad, co-founder of “Our collaboration with ThingLink’s Rich Media Notes offers a glimpse into the future of how people will tell and share their own stories through pioneering tech such as NFC.”

First announced in June this year, ThingLink has brought a new dimension to images on the web via Rich Media Tags, transforming static images into navigational platforms. From hand-drawn artwork to professional photography, Rich Media Tags can be applied to any image and already allow the in-image embedding of links from some of the world’s leading social content platforms such as YouTube, iTunes, Spotify, Wikipedia, Twitter, Flickr, Facebook, Amazon, Etsy and many more.

For the Wired 2011 launch, Rich Media Notes have been created in collaboration with UPM RFID, providers of NFC tags, and TagAge, providers of NFC printing solutions. For more information on Rich Media Notes head over to

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Gorillaz & Blink182 Roll Out ThingLink Campaigns

Two massive bands both rolled out ThingLink campaigns in the last week — and even though virtually the only thing they have in common is an alt-rock radio airplay, they both demonstrated that ThingLink can help push fan engagement around new albums into overdrive.

For the past ten years, Gorillaz have been one of the most visually and musically inventive bands — so it only made sense that they would carry that spirit into the announcement of their new singles collection. Their label, Parlophone, used a handful of ThingLink embeds throughout the front page of the Gorillaz site to create a version of a scavenger hunt — and the results were off the charts, with almost every visitor clicking through to content at one point.

Blink 182, the beloved pop-punk act that is reuniting for the first time in several years, also used ThingLink to help promote their new album, as well as a contest sponsored by Absolute Punk.  ThingLink creative director Jonas Forth developed the animated cinemagraph of the album cover which first appeared on Absolute Punk, generating such positive feedback that Hypebot wrote it up, and it now appears on Blink 182’s homepage.

When I was on the road last week, as both these implementations were being rolled out, I was pitching ThingLink to artists big and small virtually non-stop. And I finally hit on the beauty of ThingLink — the user is really the one who determines what to make of it. Plenty of artists — hell, plenty of bloggers — can just use ThingLink for fun, to jazz up images, and experiment. I used ThingLink on my personal Tumblr to add videos to pictures of my dog and my favorite beer, just for giggles. But if you want to do something really meaty — animation, puzzles, scavenger hunts — that’s doable as well, and not all that much harder than simply embedding a track or video.

And for other labels — well, the gauntlet has been thrown down. Parlophone and Interscope  released cool campaigns last week, Atlantic the week before; the big question is which label will rise to the challenge next?

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ThingLink Reveals In-Image Sound Recording and Etsy Shop Tag at Hello Etsy! in Berlin

BERLIN, GERMANY (17 September 2011) – ThingLink CEO Ulla Engeström revealed today at the Hello Etsy! Conference in Berlin an in-image sound recording feature that Etsy sellers can use to record stories about their crafts — inside an image.

Created in partnership with SoundCloud, the new feature lets craft makers record personal stories and descriptions about their products by clicking a record link on the ThingLink editor – inside an image. Now any hosted crafts image can be converted into an ad hoc broadcast platform, providing an innovative and engaging method of sharing audio-based product descriptions and placing audio recordings inside an image. See examples here.

“Images play an important role in creating engagement and interest about locally produced objects and crafts,” said ThingLink CEO Ulla Engeström. As a lifelong friend and creator of arts and crafts, I’m delighted to offer a variety of image interaction tools that can bring images new dimensions of personalization and socialization to sharing.”

The new tools announced today will also enable Etsy users to bring add their shop on top of their craft images. The new Etsy Shop rich media tag reveals detailed information about a craft item and leads viewers to an Etsy shop with one click, offering thus a new powerful way to connect craft blogs with Etsy.

“There is a real person behind each product on Etsy, and Thinglink makes it possible for our vendors to let their products tell their stories anywhere on the web, says Matt Stinchcomb, director of Etsy Europe.

Brian McNamara, the founder of Rarebeasts, a small electronics design lab in Canberra, Australia, added, “It’s a great interface and perfect for the kind of products I sell on Etsy.”

ThingLink’s array of rich media tags includes the most popular services such as YouTube, Vimeo, Facebook, Eventbrite, SoundCloud, iTunes, and Twitter.

Sign up for a ThingLink account
and start tagging your images today. Check out the video on how to set up your account and create your own blog with rich media content like the Etsy tag.

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ThingLink Launches Rich Media Tags, Bringing Social Context and Content to Every image

Interacting with Facebook, YouTube, Flickr, Spotify, Vimeo, Wikipedia, SoundCloud, Twitter is now possible from within a single image.

Our free ThingLink tagging tool is nearly one year old. During the first half of this year we put some effort in making it stable and easy to use, and to be perfectly honest with you, we think we have succeeded quite well.

During the second half of the year we have invested in making our tags more interesting. Previously, and mostly still, they have been links that directs the viewer to another site. Now, with this launch, our tags can transform into people’s favorite services that can be consumed on the image without having to leave the page. This is a new powerful form of reader engagement and conversion that you will be able to monitor in real time.

So from today, web publishers, brands and bloggers can make their images more engaging with our Rich Media Tags for Facebook, YouTube, Flickr, Spotify, Vimeo, Wikipedia, SoundCloud and Twitter; each of which can be used to tell the story behind anything. Here are some examples that have inspired us. Happy tagging!




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